Martin Rix

Martin Rix - Chief Executive

Combining extensive experience in specialist dementia and nursing settings with astrong track record in development projects, Martin ensures that the pursuit of innovation, excellence and quality outcomes continue to drive Belong’s development as the organisation expands and evolves its services, including fostering relationships with likeminded organisations from across the globe.

He joined Belong from Norse Care in 2022, following three years as Chief Operating Officer and seven years as Strategic Development Director. From 2020 he assumed overall leadership of the organisation, accountable for Norse Care’s portfolio of 36 care homes and housing with care schemes and responsible for approximately 1,600 residents and a similar number of people. He is skilled in managing complex care settings and puts people at the heart of operations.

Martin is a collaborative and entrepreneurial social care leader, who started his career in property consultancy before developing a passion for social care. He is a RICS professional with close to twenty years of post-qualification experience and a Civil Engineering graduate. In 2023, Martin was also elected to serve as a Board member of the National Care Forum, a membership organisation and leading voice for not-for-profit social care and support providers.